Hello, I’m Darren Kisner,
a senior creative copywriter.
My portfolio is eclectic, reflecting my interests. I make films, develop campaign ideas, but above all, I’m a writer.
My story
2006. I was young, impossibly handsome, quite short. My big break was writing scripts for BBC Bitesize. Since then, I’ve written for major brands, including Ford, British Gas, SEAT, Openreach, EDF and Hitachi.
Along the way I’ve developed my skills and broadened my experience. I’ve worked in creative teams, independently, and as a team leader. Agency and client side. In the UK and overseas.
After years of freelancing, in 2021 I joined Makerhouse (now Hogarth Worldwide) as a senior copywriter on the WPP | Ford team.
Your story
That’s what I do in a nutshell. Find stories. Everything fits a narrative. Every button, headline, post or page is part of one. It’s the line of thought that makes sense of what you’re reading or watching. My strength is teasing it out and telling it right.
I do that with long and short copy, tone of voice, treatments, scripts and concepts. I communicate complex ideas in accessible ways. I work well with art directors and content designers to deliver intelligent, coherent, creative results.